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~person:"Balmer, John M. T."
~subject:"Führungsstil"
~subject:"Organizational change"
~type_genre:"Collection of articles of several authors"
~type_genre:"Elektronischer Datenträger"
~type_genre:"Hochschulschrift"
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Führungsstil
Organizational change
Corporate culture
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Unternehmenskultur
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Corporate reputation
3
Firmenimage
3
Marketing management
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Marketingmanagement
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Brand architecture
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Brand management
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Markenarchitektur
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Markenführung
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Public relations
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Collection of articles of several authors
Elektronischer Datenträger
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Balmer, John M. T.
Lang, Rainhart
3
Amann, Wolfgang
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Bangert, Michael
2
Barqawi, Dianah
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Brzozowski, Maciej
2
Bölling, Christoph
2
Chin, Jean Lau
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Fiedler, Jörg
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Garcia, Joseph E.
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Goksoy, Asli
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Goltz, Marianne
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Götz, Klaus
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Heideloff, Frank
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Hilb, Martin
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Nedelko, Zlatko
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Schreyögg, Georg
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Trimble, Joseph E.
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Abegglen, Christian
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Achtenhagen, Leona
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Adams, Daniel
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Alas, Ruth
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Anastassiou, Anastassios
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Anh Tuan Nguyen
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Armbruster, Andreas
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Armbruster, André
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Atmaca, Delal
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Aziz, Emad E.
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Balsiger, Marc
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Bart, Chris
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Battmann, Wolfgang
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Bauer, Wilhelm
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Bauschke, Rafael
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Becker, Lutz
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Behrends, Thomas
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Beil-Hildebrand, Margitta B.
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Bennis, Warren G.
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Berggold, Christian
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The journal of brand management : an international journal
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ECONIS (ZBW)
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Special issue: Corporate brand management : a leadership perspecitve
Balmer, John M. T.
(
contributor
)
-
2013
Persistent link: https://www.econbiz.de/10010235003
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