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Baron, Steve
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Journal of marketing management : MM
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Understanding the Consumer Experience: It's 'Good To Talk'
Harris, Kim
;
Baron, Steve
;
Parker, Cathy
- In:
Journal of marketing management : MM
16
(
2000
)
1-3
,
pp. 111-128
Persistent link: https://www.econbiz.de/10006985086
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