//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Barrio-García, Salvador del"
~subject:"United States"
~type_genre:"Article"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Handbook"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Wissenschaftliche Methode"
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
United States
Bibliometrics
2
Bibliometrie
2
Forschung
2
Research
2
Scientific method
2
Wissenschaftliche Methode
2
Advertising
1
Advertising effects
1
Bibliometric analysis
1
Co-word analysis
1
Communication
1
Comparative advertising
1
Google Scholar
1
IMC
1
Kommunikation
1
Linguistics
1
Linguistik
1
Marketing management
1
Marketingmanagement
1
Scopus
1
USA
1
Vergleichende Werbung
1
Web of Science
1
Werbewirkung
1
Werbung
1
bibliometric study
1
co-word analysis
1
conceptual evolution
1
integrated marketing communications
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article
Aufsatz in Zeitschrift
Handbook
Article in journal
1
Language
All
English
1
Author
All
Barrio-García, Salvador del
Brookshire, Michael L.
4
Slesnick, Frank
4
Luthy, Michael R.
3
Colander, David C.
2
Hubbard, Raymond T.
2
Lang, Kevin
2
Pack, Janet Rothenberg
2
Svorenčík, Andrej
2
Vetter, Daniel E.
2
Abadie, Alberto
1
Adler, Matthew D.
1
Aiginger, Karl
1
Amitabh, Manu
1
Angrist, Joshua D.
1
Antoñanzas Villar, Fernando
1
Appelbaum, Elie
1
Arora, Ashish
1
Ashenfelter, Orley
1
Ashmore, David
1
Aziakpono, Meshach Jesse
1
Backhouse, Roger
1
Bae, Suho
1
Baker, Jonathan Brody
1
Barari, Mahua
1
Barnes, Susan B.
1
Barney, Chet E.
1
Basu, Parantap
1
Battistella, Cinzia
1
Bauer, Paul William
1
Bedeian, Athur G.
1
Belenzon, Sharon
1
Ben-Shahar, Danny
1
Berg, B. van den
1
Berri, David J.
1
Biesenthal, Christopher
1
Bilinski, Pawel
1
Bishop, James
1
Blau, Francine D.
1
Bond, Timothy N.
1
more ...
less ...
Published in...
All
International journal of advertising : the quarterly review of marketing communications
1
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Discovering prominent themes in integrated marketing communication research from 1991 to 2012 : a co-word analytic approach
Muñoz-Leiva, Francisco
;
Porcu, Lucia
;
Barrio-García, …
- In:
International journal of advertising : the quarterly …
34
(
2015
)
4
,
pp. 678-701
Persistent link: https://www.econbiz.de/10011547711
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->