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~person:"Bartels, Robert"
~person:"Dresler, Emma"
~person:"Lee, Kuan-huei"
~subject:"Cause-Related Marketing"
~subject:"cause-related marketing"
~type_genre:"Article in journal"
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Bartels, Robert
Dresler, Emma
Lee, Kuan-huei
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Dark souveniring : just a souvenir or something more complex
Dresler, Emma
- In:
Journal of marketing management : JMM ; journal of the …
38
(
2022
)
17/18
,
pp. 2114-2134
Persistent link: https://www.econbiz.de/10014234303
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