Basir, Mohd Sah; Ahmad, Syed Zamberi; Kitchen, Philip J. - In: International Journal of Management and Marketing Research 3 (2010) 1, pp. 51-73
, salesmanship skills, technical skills and marketing skills on salesperson performance in Telekom Malaysia (TM) Berhad, a major … findings show that effects of interpersonal skills positively influenced salesperson performance. However, unexpectedly, the … findings also revealed that salesmanship skills, technical skills and marketing skills do not influence salesperson performance. …