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~person:"Basu, Kaushik"
~person:"Bodenstein, Gerhard"
~subject:"Brand"
~subject:"Konsumgut"
~type_genre:"Arbeitspapier"
~type_genre:"Fallstudiensammlung"
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Konsumgut
Marketing
7
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3
Germany
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Aktienoption
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Consumer goods marketing
2
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00.09.1996
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28.09.1998
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Advertising planning
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Bund für Umwelt und Naturschutz Deutschland
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Basu, Kaushik
Bodenstein, Gerhard
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1
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Marketing-Trendshop <1996, Duisburg>
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Diskussionsbeiträge des Fachbereichs Wirtschaftswissenschaft der Universität Duisburg - Gesamthochschule
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ECONIS (ZBW)
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Dokumentation / Marketing-Trendshop '96
Bodenstein, Gerhard
(
ed.
);
Schreiber, Kerstin
(
contributor
)
-
Marketing-Trendshop <1996, Duisburg>
-
1997
Persistent link: https://www.econbiz.de/10000654161
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2
Eigenmarken und Gatekeeper-Funktionen des Handels : eine interaktionstheoretische Analyse
Bodenstein, Gerhard
-
1995
Persistent link: https://www.econbiz.de/10000546186
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