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~person:"Bauer, Hans H."
~person:"Eggert, Andreas"
~person:"Fischer, Thomas M."
~person:"Kreutzer, Ralf T."
~person:"Morell, Alexander"
~person:"Sickel, Christian"
~subject:"Automotive industry"
~subject:"Theorie"
~type_genre:"Sammelwerk"
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Konsumentenvertrauen : Konzepte und Anwendungen für ein nachhaltiges Kundenbindungsmanagement
Bauer, Hans H.
(
ed.
)
-
2006
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