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~person:"Bauer, Thomas"
~person:"Kosenok, Grigory"
~person:"Steland, Ansgar"
~subject:"Customer analysis"
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Arbeitspapier / Universität Erlangen-Nürnberg, Betriebswirtschaftliches Institut, Lehrstuhl für Marketing
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Sequenzanalysen als Methoden einer dynamischen Kundenanalyse
Diller, Hermann
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Bauer, Thomas
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Scheffler, Constance
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2007
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