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~person:"Becker, Gary Stanley"
~person:"Krishnan, Balaji C."
~subject:"Konsumentenverhalten"
~type_genre:"Sammlung"
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Becker, Gary Stanley
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Consumer behavior : conceptual foundations
Sheth, Jagdish N.
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2010
Persistent link: https://www.econbiz.de/10003969718
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Consumer behavior : empirical research
Sheth, Jagdish N.
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2010
Persistent link: https://www.econbiz.de/10003969721
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Legends in marketing : Jagdish N. Sheth
Sheth, Jagdish N.
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2010
Persistent link: https://www.econbiz.de/10003925978
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Visioning the future
Sheth, Jagdish N.
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2010
Persistent link: https://www.econbiz.de/10003969726
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5
Accounting for tastes
Becker, Gary Stanley
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1996
Persistent link: https://www.econbiz.de/10000553981
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