Herciu, Mihaela; Ogrean, Claudia; Belascu, Lucian - In: Global Business and Economics Review 14 (2012) 1/2, pp. 115-124
More and more, in order to achieve global competitiveness, firms need to develop and apply unique and dynamic competitiveness models. With this paper, we propose an index that measures firm competitiveness by taking into consideration some tangible and intangible assets. This index demonstrates...