Verbeke, Willem J. M. I. (contributor); … - 2004 - [Elektronische Ressource]
they also are
capable of controlling them to their advantage.
5001-6182 Business
5410-5417.5 Marketing
Library of …
Marketing
Statistical Decision Theory
Journal of Economic
Literature
(JEL)
M 31 Marketing
85 A Business General
280 G …
255 A
Managing the marketing function
Decision theory (general)
European Business Schools
Library Group
(EBSLG)
290 …