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~person:"Benbasat, Izak"
~person:"Guerreiro, João Pedro Silva Martins"
~person:"Jha, Subhash"
~subject:"Viral marketing"
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Viral marketing
Personalisierung
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Online retailing
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8
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electronic commerce
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online recommenders
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personalization
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recommendation agent
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2007-2012
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Benbasat, Izak
Guerreiro, João Pedro Silva Martins
Jha, Subhash
Kim, Jong Min
4
Moro, Sérgio
4
Carrera, Clara
3
Law, Chun Hung Roberts
3
Law, Rob
3
Lok, Peter
3
Martínez-de-Albéniz, Victor
3
Sosa, Manuel
3
Sparks, Beverley
3
Ye, Qiang
3
Aggarwal, Rohit
2
Benlian, Alexander
2
Bilgihan, Anil
2
Borghi, Matteo
2
Cenfetelli, Ronald T.
2
Chatterjee, Swagato
2
Dens, Nathalie
2
Elwalda, Abdulaziz
2
Fang, Xiao
2
Furner, Christopher P.
2
Gross, Rainer
2
Grottke, Michael
2
Gu, Bin
2
Iacobucci, Dawn
2
Jia, Susan
2
Kim, Moon-Yong
2
Knoll, Julian
2
Korchmar, Simon
2
Kumar, Anuj
2
Kumar, Naveen
2
Kwok, Linchi
2
Li, Hengyun
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Li, Xiaolin
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Lis, Bettina
2
Mai, Feng
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Mariani, Marcello M.
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Journal of management information systems : JMIS
2
Journal of business research : JBR
1
Journal of retailing
1
Journal of retailing and consumer services
1
Tourism management perspectives : TMP
1
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ECONIS (ZBW)
6
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1
Effectiveness of product recommendation framing on online retail platforms
Zhang, Junhui
;
Balaji, M. S.
;
Luo, Jun
;
Jha, Subhash
- In:
Journal of business research : JBR
153
(
2022
),
pp. 185-197
Persistent link: https://www.econbiz.de/10013534007
Saved in:
2
Relative persuasiveness of repurchase intentions versus recommendations in online reviews
Ravula, Prashanth
;
Jha, Subhash
;
Biswas, Abhijit
- In:
Journal of retailing
98
(
2022
)
4
,
pp. 724-740
Persistent link: https://www.econbiz.de/10013535724
Saved in:
3
The relative effect of the convergence of product recommendations from various online sources
Xu, Jingjun
;
Benbasat, Izak
;
Cenfetelli, Ronald T.
- In:
Journal of management information systems : JMIS
37
(
2020
)
3
,
pp. 788-819
Persistent link: https://www.econbiz.de/10012414496
Saved in:
4
Unfolding the characteristics of incentivized online reviews
Costa, Ana
;
Guerreiro, João Pedro Silva Martins
;
Moro, …
- In:
Journal of retailing and consumer services
47
(
2019
),
pp. 272-281
Persistent link: https://www.econbiz.de/10011995624
Saved in:
5
A two-stage model of generating product advice : proposing and testing the complementarity principle
Xu, Jingjun
;
Benbasat, Izak
;
Cenfetelli, Ronald T.
- In:
Journal of management information systems : JMIS
34
(
2017
)
3
,
pp. 826-862
Persistent link: https://www.econbiz.de/10011803141
Saved in:
6
Are Yelp's tips helpful in building influential consumers?
Guerreiro, João Pedro Silva Martins
;
Moro, Sérgio
- In:
Tourism management perspectives : TMP
24
(
2017
),
pp. 151-154
Persistent link: https://www.econbiz.de/10011810760
Saved in:
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