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~person:"Bendig, Tim"
~subject:"Brand image"
~subject:"Vorleistungen"
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Bendig, Tim
Feenstra, Robert C.
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Aufbruch : Ingredient Branding schafft Werte
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Ingredient Branding als Instrument der strategischen Positionierung : eine Herausforderung für die Marktforschung
Oettgen, Nora
;
Bendig, Tim
- In:
Aufbruch : Ingredient Branding schafft Werte
,
(pp. 112-130)
.
2009
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