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~person:"Benijts, Tim"
~person:"Büchler, Jan-Philipp"
~type_genre:"Fallstudie"
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Benijts, Tim
Büchler, Jan-Philipp
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You'll never walk alone : stakeholder management and corporate strategy at Borussia Dortmund
Büchler, Jan-Philipp
;
Heyer, Thilo
- In:
Strategy case book
,
(pp. 67-81)
.
2015
Persistent link: https://www.econbiz.de/10011391574
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2
The influence of sport leagues on the business-to-business marketing of teams : the case of professional road cycling
Benijts, Tim
;
Lagae, Wim
;
Vanclooster, Benedict
- In:
The journal of business & industrial marketing
26
(
2011
)
8
,
pp. 602-613
Persistent link: https://www.econbiz.de/10009410777
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