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~person:"Beristain, Jose Juan"
~subject:"Spanien"
~subject:"Theory"
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Beristain, Jose Juan
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The relationship between store image and store brand equity : a conceptual framework and evidence from hypermarkets
Beristain, Jose Juan
;
Zorilla, Pilar
- In:
Journal of retailing and consumer services
18
(
2011
)
6
,
pp. 562-574
Persistent link: https://www.econbiz.de/10009375615
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