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~person:"Berndt, Ralph"
~person:"Pepels, Werner"
~person:"Van Wassenhove, Luk N."
~person:"Wiedmann, Klaus-Peter"
~subject:"Marketingmanagement"
~type_genre:"Arbeitspapier"
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Marketingmanagement
Theorie
32
Theory
32
Lieferkette
16
Supply chain
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12
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12
Betriebliche Kreislaufwirtschaft
11
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Arbeitspapier
Lehrbuch
20
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18
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18
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14
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13
Non-commercial literature
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3
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German
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Berndt, Ralph
Pepels, Werner
Van Wassenhove, Luk N.
Wiedmann, Klaus-Peter
Fritz, Wolfgang
11
Franses, Philip Hans
7
Albers, Sönke
6
Bauer, Hans H.
5
Burmann, Christoph
5
Smith, N. Craig
5
Walters, David
5
Boulding, William
4
Chandon, Pierre
4
Fok, Dennis
4
Ormrod, Robert P.
4
Paap, Richard
4
Simon, Hermann
4
Soberman, David A.
4
Spiller, Achim
4
Söderlund, Magnus
4
Anderson, Kym
3
Bartling, Björn
3
Bultez, Alain V.
3
Christen, Markus
3
Damania, Richard
3
Eagle, Lynne C.
3
Fehr, Ernst
3
Gatignon, Hubert A.
3
Gijsbrechts, Els
3
Gupta, Sunil
3
Hammann, Peter
3
Hultink, Erik J.
3
Jackson, Lee Ann
3
Kühn, Richard
3
Lancaster, Geoffrey
3
Naert, Philippe Antoine
3
Nair, Harikesh
3
Narayanan, Sridhar
3
Nasiry, Javad
3
Piersma, Nanda
3
Spann, Martin
3
Van den Poel, Dirk
3
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Arbeitspapier / Institut für Marketing, Universität Mannheim
2
Faculty & research / Insead : working paper series
2
Beiträge der Fachhochschule für Wirtschaft
1
Research and the development of pedagogical materials : working papers
1
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ECONIS (ZBW)
6
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1
Remanufacturing as a marketing strategy
Atasu, Atalay
(
contributor
);
Sárváry, Miklós
(
contributor
)
-
2006
-
Rev.
Persistent link: https://www.econbiz.de/10003564699
Saved in:
2
Remanufacturing as a marketing strategy
Atasu, Atalay
(
contributor
);
Sárváry, Miklós
(
contributor
)
-
2005
Persistent link: https://www.econbiz.de/10003364525
Saved in:
3
How green is your manufacturing strategy? : (exploring the impact of environmental issues on manufacturing strategy)
Van Wassenhove, Luk N.
;
Corbett, Charles J.
-
1991
Persistent link: https://www.econbiz.de/10000824900
Saved in:
4
Strategisches Ökologiemarketing umwelt- und verbraucherpolitischer Organisationen
Wiedmann, Klaus-Peter
-
1988
Persistent link: https://www.econbiz.de/10000083884
Saved in:
5
Risikokommunikation als Problemfeld des strategischen Marketing : theoretische Grundlagen, Gestaltungsperspektiven und Fallstudien
Ries, Klaus W.
;
Wiedmann, Klaus-Peter
-
1991
Persistent link: https://www.econbiz.de/10013416556
Saved in:
6
Verkaufsförderung : Versuch einer Systematisierung
Pepels, Werner
-
1991
Persistent link: https://www.econbiz.de/10013378125
Saved in:
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