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~person:"Bernigau, Sven"
~person:"Luzak, Paul"
~subject:"Consumer behaviour"
~subject:"Marketing management"
~type_genre:"Thesis"
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Eine Marketing-Strategie für nachhaltigere Biokraftstoffe in Deutschland : ein Ansatz zur Verbesserung der Konsumentenakzeptanz?
Bernigau, Sven
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2017
Persistent link: https://www.econbiz.de/10011623253
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Zielkundenbestimmung in jungen Unternehmen : eine fallstudienbasierte Untersuchung
Luzak, Paul
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2010
Persistent link: https://www.econbiz.de/10008659552
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