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~person:"Bezuglova, Julija Vladimirovna"
~person:"Braun, Ralph"
~person:"Skinner, Heather"
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Bezuglova, Julija Vladimirovna
Braun, Ralph
Skinner, Heather
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11
Campelo, Adriana
8
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ECONIS (ZBW)
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1
Territorial brand management : beer, authenticity, and sense of place
Melewar, T. C.
;
Skinner, Heather
- In:
Journal of business research : JBR
116
(
2020
),
pp. 680-689
Persistent link: https://www.econbiz.de/10012257669
Saved in:
2
Konkurentnoe pozicionirovanie regionov: ėkonomiko-metodičeskij aspekt : monografija
Klimenko, Olʹga Ivanovna
;
Majmina, Ėlʹvira Viktorovna
-
2018
Persistent link: https://www.econbiz.de/10011789510
Saved in:
3
Business tourists' perceptions of nation brands and capital city brands : a comparison between Dublin/Republic of Ireland, and Cardiff/Wales
Skinner, Heather
- In:
Journal of marketing management : MM
33
(
2017
)
9/10
,
pp. 817-834
Persistent link: https://www.econbiz.de/10011746429
Saved in:
4
In search of the genius loci : the essence of a place brand
Skinner, Heather
- In:
The marketing review
11
(
2011
)
3
,
pp. 281-292
Persistent link: https://www.econbiz.de/10009408575
Saved in:
5
The emergence and development of place marketing's confused identity
Skinner, Heather
- In:
Journal of marketing management : MM
24
(
2008
)
9/10
,
pp. 915-928
Persistent link: https://www.econbiz.de/10003786739
Saved in:
6
Unbebaute Gewerbeflächen in der Region Stuttgart - Ansatz einer Typenbildung nach dominanten Standortfaktoren : ein Beitrag zur Vermarktung des Standortangebots
Braun, Ralph
-
2001
Persistent link: https://www.econbiz.de/10013438109
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