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~person:"Bhatt, Prachi"
~person:"Grace, Debra"
~subject:"Arbeitskräfte"
~subject:"United States"
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Arbeitskräfte
United States
HR marketing
6
Personalmarketing
6
Brand management
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Bhatt, Prachi
Grace, Debra
Edwards, Martin R.
3
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Gravili, Ginevra
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Kanwal, Hira
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Khanyapuss Punjaisri
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The journal of brand management : an international journal
2
The journal of management development
1
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ECONIS (ZBW)
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Internal brand management : introduction to the special issue and directions for future research
Piehler, Rico
;
Grace, Debra
;
Burmann, Christoph
- In:
The journal of brand management : an international journal
25
(
2018
)
3
,
pp. 197-201
Persistent link: https://www.econbiz.de/10011884912
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2
Employment preferences of job applicants : unfolding employer branding determinants
Jain, Neetu
;
Bhatt, Prachi
- In:
The journal of management development
34
(
2015
)
6
,
pp. 634-652
Persistent link: https://www.econbiz.de/10011380864
Saved in:
3
Employee brand equity : scale development and validation
King, Ceridwyn
;
Grace, Debra
;
Funk, Daniel C.
- In:
The journal of brand management : an international journal
19
(
2011/12
)
4
,
pp. 268-288
Persistent link: https://www.econbiz.de/10009428111
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