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Colour associations of archetypes : lessons for brands
Talebnejad, Atefeh
;
Ranjbarian, Bahram
;
Bidram, Hamid
; …
- In:
International journal of business excellence
19
(
2019
)
1
,
pp. 16-43
Persistent link: https://www.econbiz.de/10012145713
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