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~person:"Bilgihan, Anil"
~person:"Quach, Sara"
~person:"Sreejesh, S."
~subject:"Beziehungsmarketing"
~subject:"Website"
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Search: subject_exact:"Consumer Behaviour"
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Beziehungsmarketing
Website
Consumer behaviour
87
Konsumentenverhalten
85
Relationship marketing
39
Customer satisfaction
35
Kundenzufriedenheit
35
Dienstleistungsqualität
31
Service quality
31
Brand management
23
Markenführung
23
Brand image
21
Markenimage
21
Internet marketing
20
Online-Marketing
20
Brand
14
Markenartikel
14
Advertising effects
13
Werbewirkung
13
Viral marketing
12
Virales Marketing
12
Advertising
11
Social Web
11
Social web
11
Computerspiel
9
Video game
9
Werbung
9
Emotion
7
Online retailing
7
Online-Handel
7
Confidence
6
Hotel industry
6
Hotellerie
6
Digitale Dienste
5
Einzelhandel
5
Gastronomie
5
Luxury goods
5
Luxusgüter
5
Perception
5
Personality psychology
5
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English
42
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Bilgihan, Anil
Quach, Sara
Sreejesh, S.
Han, Heesup
40
Hollebeek, Linda D.
34
Mattila, Anna S.
30
Verhoef, Peter C.
28
Kumar, V.
24
Usman, Osly
24
Loureiro, Sandra Maria Correia
23
Huber, Frank
22
Rather, Raouf Ahmad
20
Klaus, Philipp
19
Prentice, Catherine
19
Ahn, Jiseon
18
Bang, Nguyen
18
Herrmann, Andreas
16
Khan, Imran
16
Wangenheim, Florian von
16
Gil Saura, Irene
15
Grewal, Dhruv
15
Lemon, Katherine N.
15
Mittal, Vikas
15
Schramm-Klein, Hanna
15
So, Kevin Kam Fung
15
Swoboda, Bernhard
15
Wong, IpKin Anthony
15
Balaji, M. S.
14
Foscht, Thomas
14
Gustafsson, Anders
14
Hyun, Sunghyup Sean
14
Japutra, Arnold
14
Sesé, F. Javier
14
Carlson, Jamie
13
Das, Gopal
13
Evanschitzky, Heiner
13
Kumar, Vikas
13
McDonald, Heath
13
Rahman, Zillur
13
Schumann, Jan Hendrik
13
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Journal of retailing and consumer services
7
International journal of contemporary hospitality management
3
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
3
Asia Pacific journal of marketing and logistics
2
Journal of strategic marketing
2
Services marketing quarterly
2
The journal of product & brand management
2
Tourism review : the official journal of the AIEST
2
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
1
Consumer brand relationships : meaning, measuring, managing
1
European journal of marketing
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
International journal of bank marketing
1
International journal of consumer studies
1
International journal of emerging markets
1
International journal of hospitality management
1
International journal of manpower
1
International journal of quality and service sciences
1
Journal of Indian business research
1
Journal of consumer behaviour
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
Journal of marketing management : JMM ; journal of the Academy of Marketing
1
Management research review
1
Psychology & marketing
1
The international review of retail, distribution and consumer research
1
Tourism management : research, policies, practice
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ECONIS (ZBW)
42
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date (oldest first)
1
Chatbots in frontline services and customer experience : an anthropomorphism perspective
Nguyen Tuyet-Mai
;
Ferm, Lars-Erik Casper
;
Quach, Sara
; …
- In:
Psychology & marketing
40
(
2023
)
11
,
pp. 2201-2225
Persistent link: https://www.econbiz.de/10014432391
Saved in:
2
Role of word-of-mouth communication in consumer brand relationship initiation and maintenance : insights from the bottom of pyramid markets
Banerjee, Shubhomoy
;
Sreejesh, S.
- In:
International journal of emerging markets
19
(
2024
)
5
,
pp. 1259-1280
Persistent link: https://www.econbiz.de/10014560253
Saved in:
3
Integrated banking channel service quality (IBCSQ) : role of IBCSQ for building consumers' relationship quality and brand equity
Sreejesh, S.
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014460872
Saved in:
4
How perceptions of relationship investment influence customer loyalty : the mediating role of perceived value and the moderating role of relationship proneness
Menidjel, Choukri
;
Bilgihan, Anil
- In:
Journal of strategic marketing
31
(
2023
)
1
,
pp. 296-319
Persistent link: https://www.econbiz.de/10014303204
Saved in:
5
Towards an understanding of meme marketing : conceptualisation and empirical evidence
Razzaq, Ali
;
Shao, Wei
;
Quach, Sara
- In:
Journal of marketing management : JMM ; journal of the …
39
(
2023
)
7/8
,
pp. 670-701
Persistent link: https://www.econbiz.de/10014321538
Saved in:
6
What is in a game? : the impact of advergame design and reward elements on gamers' brand patronage
Sarkar, Juhi Gahlot
;
Sarkar, Abhigyan
;
Sreejesh, S.
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
10
,
pp. 2538-2564
Persistent link: https://www.econbiz.de/10014430265
Saved in:
7
Examining the role of customers' intrinsic motivation on continued usage of mobile banking : a relational approach
Banerjee, Shubhomoy
;
Sreejesh, S.
- In:
International journal of bank marketing
40
(
2022
)
1
,
pp. 87-109
Persistent link: https://www.econbiz.de/10013165348
Saved in:
8
Are privacy concerns still relevant? : revisiting consumer behaviour in omnichannel retailing
Cheah, Jun-Hwa
;
Lim, Xin-Jean
;
Hiram Ting
;
Liu, Yide
; …
- In:
Journal of retailing and consumer services
65
(
2022
),
pp. 1-12
Persistent link: https://www.econbiz.de/10013169706
Saved in:
9
Service integration in omnichannel retailing and its impact on customer experience
Quach, Sara
;
Barari, Mojtaba
;
Moudrý, Dann Vit
;
Quach, Ken
- In:
Journal of retailing and consumer services
65
(
2022
),
pp. 1-9
Persistent link: https://www.econbiz.de/10013169715
Saved in:
10
The effect of AI quality on customer experience and brand relationship
Nguyen Tuyet-Mai
;
Quach, Sara
;
Patamaporn Thaichon
- In:
Journal of consumer behaviour
21
(
2022
)
3
,
pp. 481-493
Persistent link: https://www.econbiz.de/10013275503
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