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~person:"Binckebanck, Lars"
~person:"Godefroid, Peter"
~source:"usbk"
~subject:"Business-to-Business-Marketing"
~subject:"Marketingmanagement"
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Binckebanck, Lars
Godefroid, Peter
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USB Cologne (EcoSocSci)
ECONIS (ZBW)
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Business-to-Business-Marketing
Godefroid, Peter
;
Pförtsch, Waldemar A.
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2008
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4., überarb. und erw. Aufl.
Persistent link: https://www.econbiz.de/10004947962
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2
Interaktive Markenführung im B2B-Verkauf
Binckebanck, Lars
-
2006
Persistent link: https://www.econbiz.de/10004106066
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3
Interaktive Markenführung : Der persönliche Verkauf als Instrument des Markenmanagements im B2B-Geschäft
Binckebanck, Lars
-
2006
Persistent link: https://www.econbiz.de/10004882539
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4
Business-to-Business-Marketing
Godefroid, Peter
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2003
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3. Aufl.
Persistent link: https://www.econbiz.de/10004783534
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