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~person:"Bischkopf, Tobias"
~person:"Kleinaltenkamp, Michael"
~person:"Ma, Shuang"
~subject:"Kundenwert"
~subject:"Lieferantenmanagement"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Hochschulschrift"
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Kundenwert
Lieferantenmanagement
Customer integration
9
Kundenintegration
9
Beziehungsmarketing
5
Relationship marketing
5
Betriebliche Wertschöpfung
3
Supplier relationship management
3
Transaction costs
3
Transaktionskosten
3
Value creation
3
Customer value
2
Kundenorientierung
2
New product development
2
Produktentwicklung
2
Theorie
2
Theory
2
Ambiguity
1
Asymmetric information
1
Asymmetrische Information
1
Business process management
1
Cognition
1
Consumer behaviour
1
Consumer goods marketing
1
Coordination cost
1
Customer involvement
1
Customer participation
1
Deutschland
1
Dienstleistung
1
Dienstleistungsmarketing
1
Dienstleistungsqualität
1
Germany
1
Haushaltsökonomik
1
Hotel industry
1
Hotellerie
1
Household economics
1
Institutional economics
1
Institutionenökonomik
1
Institutions
1
Integrativ-Prozessualer Marketingansatz
1
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Aufsatz in Zeitschrift
Hochschulschrift
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3
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English
4
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Bischkopf, Tobias
Kleinaltenkamp, Michael
Ma, Shuang
Baumann, Jasmin
4
Bonamigo, Andrei
4
Edvardsson, Bo
4
Feng, Taiwen
4
Grönroos, Christian
4
Shamim, Amjad
4
Tronvoll, Bård
4
Andrade, Herlandí de Souza
3
Cabiddu, Francesca
3
Cossío-Silva, Francisco-José
3
Hollebeek, Linda D.
3
Ihlenburg, Ditmar
3
Itani, Omar S.
3
Jaakkola, Elina
3
Kang, Mingu
3
Komulainen, Hanna
3
Le Meunier-FitzHugh, Kenneth
3
Nätti, Satu
3
Perdue, Richard R.
3
Perna, Andrea
3
Reinartz, Werner J.
3
Revilla Camacho, Maria Angeles
3
Shin, Hakseung
3
Vega Vázquez, Manuela
3
Wang, Dan
3
Ahn, Jiseon
2
Albinsson, Pia A.
2
Alexander, Matthew
2
Babu, Mujahid Mohiuddin
2
Balaji, M. S.
2
Barrutia, José M.
2
Berenguer Contrí, Gloria
2
Blazevic, Vera
2
Boadi, Evans Asante
2
Buhalis, Dimitrios
2
Busser, James A.
2
Böhm, Markus
2
Chaker, Nawar N.
2
D'Alessandro, Steven
2
Davey, Janet
2
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Gabler Edition Wissenschaft / Business-to-Business-Marketing
1
International journal of contemporary hospitality management
1
Journal of marketing
1
Marketing theory
1
Source
All
ECONIS (ZBW)
4
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1
Project customization and the supplier revenue-cost dilemmas : the critical roles of supplier-customer coordination
Wang, Yonggui
;
Lee, Jongkuk
;
Fang, Eric
;
Ma, Shuang
- In:
Journal of marketing
81
(
2017
)
1
,
pp. 136-154
Persistent link: https://www.econbiz.de/10011636891
Saved in:
2
Opportunities and challenges of value co-creation : the role of customer involvement in hotel service development
Ma, Shuang
;
Gu, Huimin
;
Wang, Yonggui
;
Hampson, Daniel P.
- In:
International journal of contemporary hospitality management
29
(
2017
)
12
,
pp. 3023-3043
Persistent link: https://www.econbiz.de/10011804911
Saved in:
3
Institutional logics matter when coordinating resource integration
Edvardsson, Bo
;
Kleinaltenkamp, Michael
;
Tronvoll, Bård
; …
- In:
Marketing theory
14
(
2014
)
3
,
pp. 291-309
Persistent link: https://www.econbiz.de/10010461912
Saved in:
4
Customer Processes in Business-to-Business Service Transactions
Stiphout, Janine van
;
Frauendorf, Janine
-
2006
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003389048
Saved in:
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