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~person:"Bleier, Alexander"
~subject:"EU-Recht"
~subject:"Innovationsakzeptanz"
~subject:"Konsumentenverhalten"
~type:"article"
~type_genre:"Article in journal"
~type_genre:"Konferenzbeitrag"
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EU-Recht
Innovationsakzeptanz
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Consumer behaviour
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Bleier, Alexander
Milne, George R.
6
Acquisti, Alessandro
5
Morimoto, Mariko
5
Morosan, Cristian
5
Choi, Ben C. F.
4
Goldfarb, Avi
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Martin, Kelly D.
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Plangger, Kirk
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Tucker, Catherine
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Adjerid, Idris
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Changchit, Chuleeporn
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Chatterjee, Sheshadri
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Crossler, Robert E.
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Degutis, Mindaugas
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Duan, Yongrui
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Gupta, Sumeet
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Jiang, Zhenhui
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Labrecque, Lauren I.
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Markos, Ereni
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Oghazi, Pejvak
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Pagani, Margherita
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Rao, H. Raghav
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Tandon, Urvashi
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Taylor, Curtis R.
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Wagman, Liad
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Abu-Shanab, Emad Ahmed
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Aiello, Gaetano
2
Akter, Shahriar
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Almugari, Fatehi
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An, Soontae
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of retailing
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ECONIS (ZBW)
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Consumer privacy and the future of data-based innovation and marketing
Bleier, Alexander
;
Goldfarb, Avi
;
Tucker, Catherine
- In:
International journal of research in marketing : IJRM ; …
37
(
2020
)
3
,
pp. 466-480
Persistent link: https://www.econbiz.de/10012494689
Saved in:
2
The importance of trust for personalized online advertising
Bleier, Alexander
;
Eisenbeiß, Maik
- In:
Journal of retailing
91
(
2015
)
3
,
pp. 390-409
Persistent link: https://www.econbiz.de/10011377040
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