//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Bliemel, Friedhelm"
~person:"Schumann, Jan Hendrik"
~subject:"Deutschland"
~subject:"Online-Marketing"
~subject:"Relationship marketing"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"E-Commerce"
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Deutschland
Online-Marketing
Relationship marketing
Electronic Commerce
22
E-commerce
20
Beziehungsmarketing
9
Theorie
8
Theory
8
Internet
7
Mobile Marketing
7
Mobile marketing
7
Germany
6
Internet marketing
6
Advertising
5
Consumer behaviour
5
Customer service
5
Direct marketing
5
Direktmarketing
5
Handelsmarketing
5
Information management
5
Informationsmanagement
5
Konsumentenverhalten
5
Kundenservice
5
Retail marketing
5
Werbung
5
Dienstleistungsqualität
4
Digitalisierung
4
Digitization
4
Online retailing
4
Online-Handel
4
Service quality
4
Distribution channel
3
Kongress
3
Telemarketing
3
Vertriebsweg
3
e-services
3
free
3
B-to-B-Marketing
2
Betriebliche Wertschöpfung
2
Business-to-business marketing
2
more ...
less ...
Online availability
All
Undetermined
7
Free
2
Type of publication
All
Article
8
Book / Working Paper
8
Type of publication (narrower categories)
All
Article in journal
6
Aufsatz in Zeitschrift
6
Konferenzschrift
4
Collection of articles of several authors
3
Sammelwerk
3
Aufsatz im Buch
2
Aufsatzsammlung
2
Book section
2
Hochschulschrift
2
Conference proceedings
1
Graue Literatur
1
Non-commercial literature
1
more ...
less ...
Language
All
German
8
English
8
Author
All
Bliemel, Friedhelm
Schumann, Jan Hendrik
Kollmann, Tobias
34
Heinemann, Gerrit
30
Hudetz, Kai
27
Wirtz, Bernd W.
23
Fritz, Wolfgang
18
Bauer, Hans H.
17
Lammenett, Erwin
16
Chaffey, Dave
13
Piller, Frank T.
13
Haucap, Justus
12
Wiedmann, Klaus-Peter
11
Bertschek, Irene
10
Baal, Sebastian van
9
Fryges, Helmut
9
Schubert, Petra
9
Spindler, Gerald
9
Dwivedi, Yogesh Kumar
8
Gersch, Martin
8
Laaser, Claus-Friedrich
8
Law, Chun Hung Roberts
8
Link, Jörg
8
Olbrich, Rainer
8
Piontek, Jochem
8
Schenk, Michael
8
Soltwedel, Rüdiger
8
Stahl, Ernst
8
Strunk, Günther
8
Ahlert, Dieter
7
Becker, Jörg
7
Clement, Michel
7
Fantapié Altobelli, Claudia
7
Fassott, Georg
7
Leimstoll, Uwe
7
Ockenfels, Axel
7
Picot, Arnold
7
Preißl, Brigitte
7
Riehm, Ulrich
7
Scheer, August-Wilhelm
7
more ...
less ...
Institution
All
Industrie-Kontakt-Seminar <33, 1999, Kaiserslautern>
1
Published in...
All
Springer eBook Collection / Business and Economics
2
Electronic commerce : Herausforderungen, Anwendungen, Perspektiven
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of business research : JBR
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Journal of personal selling & sales management
1
Journal of retailing
1
Journal of strategic marketing
1
Roadmap to E-Business : wie Unternehmen das Internet erfolgreich nutzen ; Festschrift zum 75. Geburtstag von Prof. Dr. Heinz Weinhold-Stünzi
1
more ...
less ...
Source
All
ECONIS (ZBW)
16
Showing
1
-
10
of
16
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Integrating digital platform dynamics into customer orientation research : a systematic review and research agenda
Castell, Carolin
;
Kiefer, Jasmin
;
Schubach, Sebastian
; …
- In:
Journal of business research : JBR
163
(
2023
),
pp. 1-18
Persistent link: https://www.econbiz.de/10014303730
Saved in:
2
Three essays on digital and non-digital transformations in business-to-business markets
Bongers, Franziska M.
-
2020
Persistent link: https://www.econbiz.de/10012608406
Saved in:
3
How the introduction of digital sales channels affects salespeople in business-to-business contexts : a qualitative inquiry
Bongers, Franziska M.
;
Schumann, Jan Hendrik
;
Schmitz, …
- In:
Journal of personal selling & sales management
41
(
2021
)
2
,
pp. 150-166
Persistent link: https://www.econbiz.de/10012584524
Saved in:
4
Three essays on success factors of digital and non-digital services
Hüttel, Björn Armin
-
2017
Persistent link: https://www.econbiz.de/10011809790
Saved in:
5
Dienstleistungsinnovationen durch Digitalisierung
Beverungen, Daniel
(
ed.
);
Schumann, Jan Hendrik
(
ed.
); …
-
2020
Persistent link: https://www.econbiz.de/10012250793
Saved in:
6
Helping firms reduce complexity in multichannel online data : a net taxonomy-based approach for customer journeys
Anderl, Eva
;
Schumann, Jan Hendrik
;
Kunz, Werner
- In:
Journal of retailing
92
(
2016
)
2
,
pp. 185-203
Persistent link: https://www.econbiz.de/10011505019
Saved in:
7
Nonmonetary customer value contributions in free e-services
Anderl, Eva
;
März, Armin
;
Schumann, Jan Hendrik
- In:
Journal of strategic marketing
24
(
2016
)
3/4
,
pp. 175-189
Persistent link: https://www.econbiz.de/10011591899
Saved in:
8
Mapping the customer journey : lessons learned from graph-based online attribution modeling
Anderl, Eva
;
Becker, Ingo Frank
;
Wangenheim, Florian von
; …
- In:
International journal of research in marketing : IJRM ; …
33
(
2016
)
3
,
pp. 457-474
Persistent link: https://www.econbiz.de/10011596851
Saved in:
9
Finding the right words : the influence of keyword characteristics on performance of paid search campaigns
Klapdor, Sebastian
;
Anderl, Eva M.
;
Wangenheim, Florian von
- In:
Journal of interactive marketing : a quarterly …
28
(
2014
)
4
,
pp. 285-301
Persistent link: https://www.econbiz.de/10010470961
Saved in:
10
Kundenbindung mit Electronic Commerce
Bliemel, Friedhelm
;
Eggert, Andreas
- In:
Roadmap to E-Business : wie Unternehmen das Internet …
,
(pp. 620-633)
.
2002
Persistent link: https://www.econbiz.de/10001682837
Saved in:
1
2
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->