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~person:"Boch, Sonja"
~person:"Klapper, Daniel"
~person:"Meffert, Heribert"
~subject:"Bargaining power"
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Bargaining power
Consumer goods marketing
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Boch, Sonja
Klapper, Daniel
Meffert, Heribert
Draganska, Michaela
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Villas-Boas, Sofia
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ECONIS (ZBW)
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A larger slice or a larger pie? : an empirical investigation of bargaining power in the distribution channel
Draganska, Michaela
(
contributor
); …
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2008
Persistent link: https://www.econbiz.de/10003783500
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A larger slice or a larger pie? : An empirical investigation of bargaining power in the distribution channel
Draganska, Michaela
(
contributor
); …
-
2008
Persistent link: https://www.econbiz.de/10003719975
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