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~person:"Bode, Jens"
~person:"Fujiwara, Masatoshi"
~person:"Kirihara, Keiko"
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Die frühe Innovationsphase : Methoden und Strategien für die Vorentwicklung
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Innovation by defining failures under environmental and competitive pressures : a case study of the laundry detergent market in Japan
Fujiwara, Masatoshi
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2011
Persistent link: https://www.econbiz.de/10009008279
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Die Entwicklung und Gestaltung von Markenqualitätssignalen von Fast Moving Consumer Goods am Beispiel der Waschmittelmarken von Henkel
Kirihara, Keiko
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2012
Persistent link: https://www.econbiz.de/10009559284
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Innovationsquellen erschließen
Bode, Jens
- In:
Die frühe Innovationsphase : Methoden und Strategien …
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(pp. 449-470)
.
2010
Persistent link: https://www.econbiz.de/10003951148
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