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~person:"Boles, James S."
~subject:"Marketing"
~subject:"Marketingmanagement"
~subject:"Sales"
~subject:"Verkauf"
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Industrial marketing management : the international journal for industrial and high-tech firms
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Why are you really losing sales opportunities? : a buyers' perspective on the determinants of key account sales failures
Friend, Scott B.
;
Curasi, Carolyn Folkman
;
Boles, James S.
- In:
Industrial marketing management : the international …
43
(
2014
)
7
,
pp. 1124-1135
Persistent link: https://www.econbiz.de/10010439596
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