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~person:"Bon, Joël"
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Bon, Joël
Malshe, Avinash
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The journal of personal selling & sales management
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The Marketing-Sales Interface at the Interface: Creating Market-Based Capabilities through Organizational Synergy
Hughes, Douglas
;
Bon, Joël
;
Malshe, Avinash
- In:
The journal of personal selling & sales management
32
(
2012
)
1
,
pp. 57-73
Persistent link: https://www.econbiz.de/10009823944
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