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~person:"Borah, Sourav Bikash"
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Borah, Sourav Bikash
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Journal of the Academy of Marketing Science
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How does the adoption of
digital
payment
technologies influence unorganized retailers' performance? : an investigation in an emerging market
Adhikary, Anirban
;
Diatha, Krishna Sundar
;
Borah, …
- In:
Journal of the Academy of Marketing Science
49
(
2021
)
5
,
pp. 882-902
Persistent link: https://www.econbiz.de/10012614773
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