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~person:"Bortz, Jürgen"
~person:"Ciorei, Mihaela Andreea"
~person:"DeSarbo, Wayne S."
~person:"Olmos-Peñuela, Julia"
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Bortz, Jürgen
Ciorei, Mihaela Andreea
DeSarbo, Wayne S.
Olmos-Peñuela, Julia
Fox, Jonathan A
36
Wedel, Michel
6
Haight, Libby
5
Schmid, Timo
5
Zwick, Markus
5
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4
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4
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4
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3
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3
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3
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3
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3
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3
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3
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3
Nyhan, Julianne
3
Pühringer, Stephan
3
Rogojanu, Ana
3
Sauermann, Henry
3
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Su, Fangli
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2
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Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
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9
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Research and Science Today Supplement No.1(3)/2012
Bădilă, Andreea Iuliana
;
Sucilă căs. Pahoni, Cipriana
; …
-
Volkswirtschaftliche Fakultät, …
-
2012
present their scientific works in the following areas: Social Sciences, Economic Sciences, Legal Sciences,
Humanities
…
Persistent link: https://www.econbiz.de/10011259935
Saved in:
2
Research and Science Today No.3
Gheorghe, Anamaria Elena
;
Manole, Andrada Ligia
; …
-
Volkswirtschaftliche Fakultät, …
-
2012
present their scientific works in the following areas: Social Sciences, Economic Sciences, Legal Sciences,
Humanities
…
Persistent link: https://www.econbiz.de/10011257754
Saved in:
3
Statistik für Human- und Sozialwissenschaftler : extras online
Bortz, Jürgen
;
Schuster, Christof
-
2016
-
Limitierte Sonderausgabe, 7., vollständig überarbeitete und erweiterte Auflage
Persistent link: https://www.econbiz.de/10011482722
Saved in:
4
Knowledge transfer in the Social Sciences and the
Humanities
: informal links in a Public Research Organization
Castro-Martínez, Elena
;
Molas-Gallart, Jordi
; …
-
INGENIO
-
2010
This study analyzes the characteristics of knowledge transfer in the Social Sciences and the
Humanities
in the Spanish … substantial set of activities in the Social Sciences and
Humanities
. We analyze the variety of users and beneficiaries that access … and tailored to the specific characteristics of knowledge production and use in the Social Sciences and
Humanities
. …
Persistent link: https://www.econbiz.de/10008692894
Saved in:
5
Knowledge Transfer In
Humanities
And Social Science Research Groups:The Relevance Of Organizational Factors
Olmos-Peñuela, Julia
;
Castro-Martínez, Elena
; …
-
INGENIO
-
2010
transfer among
Humanities
and Social Science (HSS) research groups in the Spanish context. We conduct a descriptive and …
Persistent link: https://www.econbiz.de/10008800441
Saved in:
6
Knowledge transfer activities in social sciences and
humanities
: explaining the interactions of research groups with non-academic agents
Olmos-Peñuela, Julia
;
Castro-Martínez, Elena
;
D'Este …
- In:
Research policy : policy, management and economic …
43
(
2014
)
4
,
pp. 696-706
Persistent link: https://www.econbiz.de/10010407359
Saved in:
7
Knowledge transfer activities in social sciences and
humanities
: Explaining the interactions of research groups with non-academic agents
Olmos-Peñuela, Julia
;
Castro-Martínez, Elena
; …
- In:
Research Policy
43
(
2014
)
4
,
pp. 696-706
social sciences and
humanities
(SSH). The paper addresses: first, the extent of SSH research groups’ engagement in KT and the …
Persistent link: https://www.econbiz.de/10011046437
Saved in:
8
Market Segment Derivation and Profiling Via a Finite Mixture Model Framework
Wedel, Michel
;
DeSarbo, Wayne S.
-
2002
The Marketing literature has shown how difficult it is to profile market segments derived with finite mixture models, especially using traditional descriptor variables (e.g., demographics). Such profiling is critical for the proper implementation of segmentation strategy. We propose a new finite...
Persistent link: https://www.econbiz.de/10009477260
Saved in:
9
Statistik für Human- und Sozialwissenschaftler : mit 163 Tabellen
Bortz, Jürgen
;
Schuster, Christof
-
2010
-
7., vollst. überarb. und erw. Aufl.
Persistent link: https://www.econbiz.de/10008686523
Saved in:
10
The relationship between the marketing mix and share of category requirements
Bhattacharya, C. B.
;
Fader, Peter S.
;
Lodish, Leonard M.
; …
-
1996
A criticism of purchase-based brand loyalty measures is that they are confounded by the marketing mix variables that affect brand choice. This paper investigates the magnitude and direction of the associations for share of category requirements (SCR), defined as each brand's share among the...
Persistent link: https://www.econbiz.de/10009476604
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