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~person:"Bouncken, Ricarda B."
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Betriebliche Wertschöpfung
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Coopetition
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Bouncken, Ricarda B.
Budzinski, Oliver
11
Hall, Andy
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Elobeid, Amani
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Krcmar, Helmut
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Leimeister, Jan Marco
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Industrial marketing management : the international journal for industrial and high-tech firms
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ECONIS (ZBW)
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Value-creation-capture-equilibrium in new product development alliances : a matter
of
coopetition,
expert
power, and alliance importance
Bouncken, Ricarda B.
;
Fredrich, Viktor
;
Ritala, Paavo
; …
- In:
Industrial marketing management : the international …
90
(
2020
),
pp. 648-662
Persistent link: https://www.econbiz.de/10012372739
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