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~person:"Bovensiepen, Gerd"
~person:"Lamprecht, Axel"
~person:"Weißbacher, Renate"
~subject:"Supplier relationship management"
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Supplier relationship management
Cooperative purchasing
6
Einkaufsgemeinschaft
6
Lieferantenmanagement
3
Marketing management
3
Marketingmanagement
3
Theorie
3
Theory
3
Beschaffung
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Deutschland
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Franchising
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Germany
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Procurement
2
Bundling strategy
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Business network
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Consumer behaviour
1
Economic effectiveness
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Electronic data interchange
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Elektronischer Datenaustausch
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Erfolgsfaktor
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Governance approach
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Governance-Ansatz
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Inter-firm cooperation
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Konsumentenverhalten
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Leistungsbündel
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Preisdifferenzierung
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Price discrimination
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Schweiz
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Simulation
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Social Media
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Sportartikelbranche
1
Sporting goods industry
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Success factor
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Switzerland
1
Transaction costs
1
Transaktionskosten
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Unternehmenskooperation
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Unternehmensnetzwerk
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Vermarktung
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Bovensiepen, Gerd
Lamprecht, Axel
Weißbacher, Renate
Chae, Suchan
5
Heidhues, Paul
5
Doyle, Chris
2
Han, Martijn A.
2
Zentes, Joachim
2
Allain, Marie-Laure
1
Archer, Norman P.
1
Avignon, Rémi
1
Biermann, Philipp
1
Carbone, Anna
1
Chambolle, Claire
1
Chillemi, Ottorino
1
Comino, Stefano
1
Gaito, Marco
1
Helmrath, Isabel
1
Hofmann, Erik
1
Holschbach, Elmar
1
Hunold, Matthias
1
Kleemann, Florian C.
1
Knobbe, Thorsten
1
Krehbiel, Timothy C.
1
Kretschmar, Thomas
1
Lehnert, Markus
1
Lu, Jiachun
1
Mahr, Adrian
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Muthers, Johannes
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Newman, W. Rocky
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Nohr, Holger
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Roos, Alexander W.
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Scheer, Lambert
1
Schmitz, Christian
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Senni, Saverio
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Stölzle, Wolfgang
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Swoboda, Bernard
1
Voeth, Markus
1
Vöhringer, Annika
1
Wang, Shan
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Wechsel, Björn
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Gabler Edition Wissenschaft / Business-to Business-Marketing
1
Gabler Edition Wissenschaft / Business-to-Business-Marketing
1
Gabler Edition Wissenschaft : Informationsmanagement und Computer-aided-Team
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ECONIS (ZBW)
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Nachfragerbündelungen als Marketinginstrument
Weißbacher, Renate
-
2006
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003316509
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2
Nachfragerbündelungen als Marketinginstrument
Weißbacher, Renate
-
2006
-
1. Aufl.
Persistent link: https://www.econbiz.de/10013515309
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3
Elektronischer Datenaustausch (EDI) in Verbundgruppen
Lamprecht, Axel
-
1998
Persistent link: https://www.econbiz.de/10000975827
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