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~person:"Boyd jr., Harper W."
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Marktforschung
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Boyd jr., Harper W.
Levy, Sidney J.
5
Frank, Ronald E.
4
Westfall, Ralph L.
4
Piercy, Ivan
3
Westfall, Ralph
3
Britt, Steuart Henderson
2
Claycamp, Henry J.
2
Clewett, Richard M.
2
Massy, William F.
2
Ray, Michael L.
2
Sandeau, Georges
2
Sarin, A. N.
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Zoheir, Mostafa
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Boyd, jr., Harper W.
1
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1
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Journal of marketing
7
Business horizons
5
Marketing management and the Indian economy
4
Comparative marketing systems : a cultural approach
3
Journal of marketing research : JMR
3
Marketing management and administrative action
2
Harvard business review : HBR
1
Miṣr al-muʿāṣira
1
Plotting marketing strategy : a new orientation
1
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Theories for marketing systems analysis : Selected readings [And cross references to chapters in Marketing systems. An introductory analysis]
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ECONIS (ZBW)
34
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1
Internationale Marketing-Bibliographie
Sandeau, Georges
-
1971
Persistent link: https://www.econbiz.de/10000050854
Saved in:
2
An attitudinal framework for advertising strategy
Boyd jr., Harper W.
;
Ray, Michael L.
;
Strong, Edward C.
- In:
Journal of marketing
36
(
1972
)
2
,
pp. 27-33
Persistent link: https://www.econbiz.de/10002026616
Saved in:
3
Cigarette smoking and the public interest: Opportunity for Business leadership
Boyd jr., Harper W.
;
Levy, Sidney J.
- In:
Business horizons
6
(
1993
)
3
,
pp. 37-44
Persistent link: https://www.econbiz.de/10002026741
Saved in:
4
Concentration in food retailing : A survey of local markets
Boyd jr., Harper W.
;
Claycamp, Henry J.
;
Frank, Ronald E.
- In:
Business horizons
10
(
1967
)
4
,
pp. 61-68
Persistent link: https://www.econbiz.de/10002026748
Saved in:
5
Consumer product research : An overview
Boyd jr., Harper W.
;
Kapoor, M. C.
- In:
Marketing management and the Indian economy
,
(pp. 213-241)
.
1970
Persistent link: https://www.econbiz.de/10002026753
Saved in:
6
Egypt's need for marketing management
Boyd jr., Harper W.
;
Sherbini, Abdel Aziz el
;
Sherif, …
- In:
Business horizons
4
(
1961
)
2
,
pp. 77-87
Persistent link: https://www.econbiz.de/10002026760
Saved in:
7
The importance of private labels in food retailing
Boyd jr., Harper W.
;
Frank, Ronald E.
- In:
Business horizons
9
(
1966
)
2
,
pp. 81-90
Persistent link: https://www.econbiz.de/10002026764
Saved in:
8
Interviewers as a source of error in surveys
Boyd jr., Harper W.
;
Westfall, Ralph
- In:
Journal of marketing
19
(
1955
),
pp. 311-324
Persistent link: https://www.econbiz.de/10002026767
Saved in:
9
Making marketing research more effective by using the administrative process
Boyd jr., Harper W.
;
Britt, Steuart Henderson
- In:
Journal of marketing research : JMR
2
(
1965
)
1
,
pp. 13-19
Persistent link: https://www.econbiz.de/10002026771
Saved in:
10
The marketing concept : Its applicability to the Indian economy
Boyd jr., Harper W.
;
Sarin, A. N.
- In:
Marketing management and the Indian economy
,
(pp. 47-64)
.
1970
Persistent link: https://www.econbiz.de/10002026781
Saved in:
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