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~person:"Brüggemann, Philipp"
~subject:"Germany"
~type_genre:"Arbeitspapier"
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Forschungsberichte aus dem Lehrstuhl für Betriebswirtschaftslehre, insb. Marketing : Forschungsbericht
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Zur kompetitiven Steuerung der Marktanteile von Hersteller- und Handelsmarken : eine empirische Analyse in ausgewählten Betriebsformen des deutschen Lebensmittelhandels
Brüggemann, Philipp
;
Olbrich, Rainer
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2021
Persistent link: https://www.econbiz.de/10012697110
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