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~person:"Brandão, Amélia Maria Pinto da Cunha"
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Brandão, Amélia Maria Pinto da Cunha
Sarkar, Abhigyan
9
Fetscherin, Marc
6
Hussain, Khalid
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Borges, Ana Pinto
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Dhir, Amandeep
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Madadi, Rozbeh
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International journal of consumer studies
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The international review of retail, distribution and consumer research
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ECONIS (ZBW)
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The mediating role of perceived brand authenticity between brand experience and
brand
love
: a cross-cultural perspective
Rodrigues, Clarinda
;
Brandão, Amélia Maria Pinto da Cunha
- In:
The journal of brand management : an international journal
31
(
2024
)
3
,
pp. 293-309
Persistent link: https://www.econbiz.de/10014583579
Saved in:
2
You ruined our love story, but I just cannot hate you : a moderation-mediation analysis of past experienced
brand
love
and brand hate
Brandão, Amélia Maria Pinto da Cunha
;
Ribeiro, Bruno
; …
- In:
International journal of consumer studies
47
(
2023
)
3
,
pp. 1126-1138
Persistent link: https://www.econbiz.de/10014250713
Saved in:
3
Measuring the effects of retail brand experiences and
brand
love
on word of mouth : a cross-country study of IKEA brand
Rodrigues, Clarinda
;
Brandão, Amélia Maria Pinto da Cunha
- In:
The international review of retail, distribution and …
31
(
2021
)
1
,
pp. 78-105
Persistent link: https://www.econbiz.de/10012425334
Saved in:
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