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~person:"Brealey, Richard A."
~person:"Esch, Franz-Rudolf"
~type_genre:"Fallstudie"
~type_genre:"Glossary included"
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Brand management
13
Markenführung
13
Betriebliche Finanzwirtschaft
12
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12
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12
Unternehmensfinanzierung
12
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9
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Brealey, Richard A.
Esch, Franz-Rudolf
Smith, Alan D.
24
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21
Hirt, Geoffrey A.
18
Kotler, Philip
18
Bruhn, Manfred
17
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17
Zentes, Joachim
17
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14
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13
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13
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12
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12
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12
Lacity, Mary Cecelia
12
Myers, Stewart C.
12
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12
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12
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11
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11
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10
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10
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10
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10
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1
Corporate Brand
Management
: Marken als Anker strategischer Führung von Unternehmen
Esch, Franz-Rudolf
(
ed.
);
Tomczak, Torsten
(
ed.
); …
-
2019
-
4., überarbeitete und erweiterte Auflage
Persistent link: https://www.econbiz.de/10012033467
Saved in:
2
Principles of corporate finance
Brealey, Richard A.
;
Myers, Stewart C.
;
Allen, Franklin
-
2020
-
Thirteenth edition, international student edition
Persistent link: https://www.econbiz.de/10012495853
Saved in:
3
Principles of corporate finance
Brealey, Richard A.
;
Myers, Stewart C.
;
Allen, Franklin
-
2017
-
Twelfth edition, international student edition
Persistent link: https://www.econbiz.de/10011435594
Saved in:
4
Corporate Brand
Management
: Marken als Anker strategischer Führung von Unternehmen
Esch, Franz-Rudolf
(
ed.
);
Tomczak, Torsten
(
ed.
); …
-
2014
-
3., vollständig überarbeitete und erweiterte Auflage
Persistent link: https://www.econbiz.de/10014010687
Saved in:
5
Fundamentals of corporate finance
Brealey, Richard A.
;
Myers, Stewart C.
;
Marcus, Alan J.
-
2007
-
5. ed., internat. ed.
Persistent link: https://www.econbiz.de/10003283366
Saved in:
6
Financing and risk
management
Brealey, Richard A.
;
Myers, Stewart C.
-
2002
Persistent link: https://www.econbiz.de/10001639711
Saved in:
7
Principles of corporate finance
Brealey, Richard A.
;
Myers, Stewart C.
;
Allen, Franklin
-
2014
-
11. ed., global ed.
Persistent link: https://www.econbiz.de/10010389795
Saved in:
8
Principles of corporate finance
Brealey, Richard A.
;
Myers, Stewart C.
;
Allen, Franklin
-
2011
-
10. ed., global ed.
Persistent link: https://www.econbiz.de/10009502654
Saved in:
9
Fundamentals of corporate finance
Brealey, Richard A.
;
Myers, Stewart C.
;
Marcus, Alan J.
-
2004
-
4. ed., international ed.
Persistent link: https://www.econbiz.de/10013469241
Saved in:
10
Principles of corporate finance
Brealey, Richard A.
;
Myers, Stewart C.
;
Allen, Franklin
-
2008
-
9. ed., internat. ed.
Persistent link: https://www.econbiz.de/10014416974
Saved in:
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