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~person:"Bremecker, Michael"
~person:"Kumari, Neetu"
~person:"Laine, Teemu"
~subject:"Innovation"
~subject:"Relationship marketing"
~type_genre:"Case study"
~type_genre:"Fallstudie"
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Innovation
Relationship marketing
Beziehungsmarketing
3
Dienstleistungsqualität
3
Service quality
3
Quality management
2
Qualitätsmanagement
2
2003-2008
1
Automobilzulieferindustrie
1
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1
Business game
1
Customer satisfaction
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Dienstleistungsbetrieb
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Kundenzufriedenheit
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Organisatorischer Wandel
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Bremecker, Michael
Kumari, Neetu
Laine, Teemu
Smith, Alan D.
2
Ahlert, Martin
1
Al-Hakmani, Ali
1
Altinay, Levent
1
Aziz, Nisar Ahmed
1
Baron, Steve
1
Bravo Sánchez, Carlos
1
Bruhn, Manfred
1
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Chahal, Hardeep
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
Kanchana, Rapee
1
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Lin, Binshan
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Maguire, Stuart
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1
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Ojiako, Udechukwu
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1
Paryani, Kioumars
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Management research review
1
Managing service quality : MSQ ; an international journal
1
Meffert Marketing Edition
1
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ECONIS (ZBW)
3
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Using a business game concept to enhance servitization : a longitudinal case study
Laine, Teemu
;
Paranko, Jari
;
Suomala, Petri
- In:
Managing service quality : MSQ ; an international journal
22
(
2012
)
5
,
pp. 428-446
Persistent link: https://www.econbiz.de/10009681580
Saved in:
2
Evaluating customer relationship dynamics in healthcare sector through indoor patients' judgement
Chahal, Hardeep
;
Kumari, Neetu
- In:
Management research review
34
(
2011
)
6
,
pp. 626-648
Persistent link: https://www.econbiz.de/10009247602
Saved in:
3
Exzellenz im Dienstleistungsmarketing : Fallstudien zur Kundenorientierung
Bruhn, Manfred
(
ed.
);
Meffert, Heribert
(
ed.
); …
-
2002
-
1. Auflage
Persistent link: https://www.econbiz.de/10014012698
Saved in:
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