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~person:"Bridson, Kerrie"
~person:"Heinemann, Gerrit"
~subject:"Beziehungsmarketing"
~subject:"Konsumentenverhalten"
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Assessing the relationship between loyalty program attributes, store satisfaction and store loyalty
Bridson, Kerrie
;
Evans, Jody
;
Hickman, Melissa
- In:
Journal of retailing and consumer services
15
(
2008
)
5
,
pp. 364-374
Persistent link: https://www.econbiz.de/10003742277
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2
Betriebstypenprofilierung und Erlebnishandel : eine empirische Analyse am Beispiel des textilen Facheinzelhandels
Heinemann, Gerrit
-
1989
Persistent link: https://www.econbiz.de/10013280971
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