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~person:"Bright, Laura"
~person:"Dimitriadis, Sergios"
~subject:"Beziehungsmarketing"
~subject:"Online-Marketing"
~subject:"Social Web"
~type:"article"
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Beziehungsmarketing
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Bright, Laura
Dimitriadis, Sergios
Hauser, John R.
8
Liberali, Guilherme
8
Urban, Glen L.
8
Akram, Umair
6
Bilgihan, Anil
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Law, Chun Hung Roberts
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Rita, Paulo
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Braun, Michael
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Ellonen, Hanna-Kaisa
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Jeong, Miyoung
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Laroche, Michel
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Nusair, Khaldoon
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Barrio-García, Salvador del
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Jiménez-Barreto, Jano
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Mazaheri, Ebrahim
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Okumus, Fevzi
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Singh, Nitish
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Agrebi, Meriem
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Ahuja, Vandana
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Back, Robin M.
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Barreda, Albert A.
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Bartikowski, Boris
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Brengman, Malaika
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Bufquin, Diego
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Campo, Sara
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Crespo-Almendros, Esmeralda
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Jain, Neha
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Karimov, Farhod P.
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Kuivalainen, Olli
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Kumar, Vikas
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Lee, Su-fang
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Luo, Xin
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Moro, Sérgio
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Murphy, Jamie
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Nutta, Marco W. W.
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Pan, Bing
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Park, Jeong-Yeol
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Pereira, Hélia Gonçalves
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International journal of internet marketing and advertising : IJIMA
2
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ECONIS (ZBW)
2
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Examining relational benefits and costs in an online non-transactional context
Tsimonis, Georgios
;
Dimitriadis, Sergios
;
Koritos, Christos
- In:
International journal of internet marketing and …
12
(
2018
)
2
,
pp. 122-137
Persistent link: https://www.econbiz.de/10011859036
Saved in:
2
Deal me in! : assessing consumer response to daily-deal sites
Logan, Kelty
;
Bright, Laura
- In:
International journal of internet marketing and …
8
(
2013/14
)
3
,
pp. 161-180
Persistent link: https://www.econbiz.de/10011316782
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