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~person:"Brodie, Roderick J."
~person:"Kleinaltenkamp, Michael"
~subject:"Dienstleistung"
~subject:"Digital platform"
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Dienstleistung
Digital platform
Customer integration
24
Kundenintegration
23
Beziehungsmarketing
16
Relationship marketing
16
Betriebliche Wertschöpfung
6
Value creation
6
Theorie
5
Theory
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3
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Digitale Plattform
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Engagement platform
2
Innovation
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Knowledge management
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Kundenorientierung
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Service ecosystems
2
Service management
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Service-Dominant Logic
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Services marketing
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Brodie, Roderick J.
Kleinaltenkamp, Michael
Edvardsson, Bo
7
Oliveira, Pedro
5
Witell, Lars
5
Jaakkola, Elina
4
Kristensson, Per
4
Bruhn, Manfred
3
Büttgen, Marion
3
Carrubbo, Luca
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Chen, Ja-Shen
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Fließ, Sabine
3
Grönroos, Christian
3
Gustafsson, Anders
3
Helkkula, Anu
3
Krcmar, Helmut
3
Polese, Francesco
3
Sundbo, Jon
3
Vargo, Stephen L.
3
Aarikka-Stenroos, Leena
2
Akaka, Melissa Archpru
2
Barrios, Andrés
2
Breidbach, Christoph F.
2
Canhão, Helena
2
Carbonell, Pilar
2
Chou, Cindy Yunhsin
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Furrer, Olivier
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Gummerus, Johanna
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Handrich, Matthias
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Heidenreich, Sven
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Hein, Andreas
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Hippel, Eric von
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Ihlenburg, Ditmar
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Johnson, Lester W.
2
Jonas, Julia M.
2
Leckie, Civilai
2
Leimeister, Jan Marco
2
Lusch, Robert F.
2
López Sánchez, José Ángel
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Gabler Edition Wissenschaft / Business-to-Business-Marketing
1
Journal of service theory and practice : JSTP
1
Managing service quality : MSQ ; an international journal
1
The journal of services marketing
1
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ECONIS (ZBW)
4
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1
Engagement platforms in the sharing economy : conceptual foundations and research directions
Breidbach, Christoph F.
;
Brodie, Roderick J.
- In:
Journal of service theory and practice : JSTP
27
(
2017
)
4
,
pp. 761-777
Persistent link: https://www.econbiz.de/10011730623
Saved in:
2
Exploring dualities of service innovation : implications for service research
Witell, Lars
;
Anderson, Laurel
;
Brodie, Roderick J.
; …
- In:
The journal of services marketing
29
(
2015
)
6/7
,
pp. 436-441
Persistent link: https://www.econbiz.de/10011418320
Saved in:
3
Beyond virtuality : from engagement platforms to engagement ecosystems
Breidbach, Christoph F.
;
Brodie, Roderick J.
; …
- In:
Managing service quality : MSQ ; an international journal
24
(
2014
)
6
,
pp. 592-611
Persistent link: https://www.econbiz.de/10010526466
Saved in:
4
Customer Processes in Business-to-Business Service Transactions
Stiphout, Janine van
;
Frauendorf, Janine
-
2006
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003389048
Saved in:
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