//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Brown, Cheryl"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"advertising evaluation"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Advertising
1
Advertising effects
1
Consumer behaviour
1
Ernährungsindustrie
1
Food
1
Food industry
1
Konsumentenverhalten
1
Lebensmittel
1
Werbewirkung
1
Werbung
1
advertising evaluation
1
emotional/informational appeals
1
food evaluation
1
food types
1
weight level
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Brown, Cheryl
Ana Mar¡a
1
Guti‚rrez Arranz
1
Rickard, Mary Kay
1
Royo Vela, Marcelo
1
Tag, Nancy R.
1
Wei, Yujie
1
more ...
less ...
Published in...
All
Journal of food products marketing
1
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Effects of consumer weight level and advertising appeals on consumer attitude toward food and advertisements
Wei, Yujie
;
Rickard, Mary Kay
;
Brown, Cheryl
- In:
Journal of food products marketing
21
(
2015
)
4
,
pp. 426-441
Persistent link: https://www.econbiz.de/10011432274
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->