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~person:"Brown, Terence Albert"
~person:"Heinemann, Gerrit"
~subject:"Beziehungsmarketing"
~subject:"Konsumentenverhalten"
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Beziehungsmarketing
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Consumer behaviour
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Brown, Terence Albert
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Schriftenreihe Unternehmensführung und Marketing
1
The international review of retail, distribution and consumer research
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ECONIS (ZBW)
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Specialty store expertise as a driver of satisfaction and share of wallet
Friedman, Douglas C.
;
Brown, Terence Albert
;
Taran, Zinaida
- In:
The international review of retail, distribution and …
21
(
2011
)
4
,
pp. 375-389
Persistent link: https://www.econbiz.de/10009314459
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2
Betriebstypenprofilierung und Erlebnishandel : eine empirische Analyse am Beispiel des textilen Facheinzelhandels
Heinemann, Gerrit
-
1989
Persistent link: https://www.econbiz.de/10013280971
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