//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Bruhn, Manfred"
~person:"Green, Colin"
~person:"Krcmar, Helmut"
~subject:"Erfolgsfaktor"
~type_genre:"Bibliography included"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: knowledge OR management
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Erfolgsfaktor
Theorie
29
Theory
29
Deutschland
24
Germany
24
Beziehungsmarketing
12
Relationship marketing
12
Marketing
11
Unternehmen
11
Dienstleistung
10
Betriebswirtschaftslehre
9
Business economics
9
Dienstleistungsmanagement
9
Marketingmanagement
9
Dienstleistungsmarketing
8
Marketing management
8
Service management
8
Services marketing
8
Beziehungsmanagement
7
Dienstleistungsbetrieb
7
Qualitätsmanagement
7
Kundenmanagement
6
Management
6
Information management
5
Informationsmanagement
5
Lieferantenmanagement
5
Quality management
5
Supplier relationship management
5
Brand management
4
Kommunikation
4
Markenführung
4
Markenpolitik
4
Public relations
4
Strategisches Management
4
Öffentlichkeitsarbeit
4
Advertising
3
Communication
3
Dienstleistungsqualität
3
Dienstleistungssektor
3
Kommunikationspolitik
3
Service industry
3
more ...
less ...
Type of publication
All
Book / Working Paper
1
Type of publication (narrower categories)
All
Bibliography included
Aufsatzsammlung
9
Handbook
8
Handbuch
8
Collection of articles of several authors
7
Sammelwerk
7
Aufsatz im Buch
6
Book section
6
Article in journal
3
Aufsatz in Zeitschrift
3
Systematic review
3
Übersichtsarbeit
3
Graue Literatur
2
Hochschulschrift
2
Non-commercial literature
2
Thesis
2
Bibliografie enthalten
1
Case study
1
Collection of articles written by one author
1
Conference paper
1
Fallstudie
1
Konferenzbeitrag
1
Mehrbändiges Werk
1
Multi-volume publication
1
Sammlung
1
more ...
less ...
Language
All
German
1
Author
All
Bruhn, Manfred
Green, Colin
Krcmar, Helmut
Blessin, Bernd
2
Diehlmann, Gernot
2
Erfmann, Martin
2
Fritz, Wolfgang
2
Heckner, Frank
2
Kirschbaum, Volker
2
Mierzwa, Markus
2
Ostmeier, Hanns
2
Schefczyk, Michael
2
Ueding, Ralf
2
Zeus, Anja
2
Adrian, Wolfgang
1
Albach, Horst
1
Albrecht, Stefan
1
Becker, Jan
1
Begin, James P.
1
Beike, Rolf
1
Berktold, Klemens
1
Berthold, Jörg
1
Bleis, Thomas
1
Boutellier, Roman
1
Breuer, Robert
1
Brinkmann, Jochen H.
1
Brockhoff, Klaus
1
Bronner, Tillmann
1
Bufka, Jürgen
1
Büchel, Bettina S. T.
1
Daum, Andreas
1
Dichtl, Markus
1
Dohet-Gremminger, Annick
1
Dresse, Sebastian
1
Dömer, Fabian
1
Effenberger, Jens
1
Eggers, Olaf
1
Eggers, Sabine
1
Eisele, Jürgen
1
Ernst, Holger
1
Fiedler, Anne Katrin
1
Fischer, Gabriele
1
more ...
less ...
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Handbuch Markenführung : Kompendium zum erfolgreichen Markenmanagement ; Strategien, Instrumente, Erfahrungen
Bruhn, Manfred
(
contributor
)
-
2004
Persistent link: https://www.econbiz.de/10001748065
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->