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~person:"Bruhn, Manfred"
~person:"Roux, Catherine"
~subject:"Marketing"
~subject:"Theory"
~type:"book"
~type_genre:"Collection of articles of several authors"
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Integrierte Kommunikation in Theorie und Praxis : betriebswirtschaftliche und kommunikationswissenschaftliche Perspektiven ; mit Meinungen und Beispielen aus der Praxis
Bruhn, Manfred
(
ed.
)
-
2000
-
1. Aufl.
Persistent link: https://www.econbiz.de/10001487688
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