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~person:"Bruhn, Manfred"
~type_genre:"Mehrbändiges Werk"
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Handbuch Markenführung : Kompendium zum erfolgreichen Markenmanagement ; Strategien, Instrumente, Erfahrungen
Bruhn, Manfred
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contributor
)
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2004
Persistent link: https://www.econbiz.de/10001748065
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Marketing
Meffert, Heribert
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1979
Persistent link: https://www.econbiz.de/10000374257
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