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~person:"Burmann, Christoph"
~subject:"Advertising effects"
~type:"book"
~type_genre:"Forschungsbericht"
~type_genre:"Hochschulschrift"
~type_genre:"Mehrbändiges Werk"
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Wirkung von Social Media auf Marken : eine ganzheitliche Abbildung der Markenführung in Social Media
Eilers, Daniela
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2014
Persistent link: https://www.econbiz.de/10010464274
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