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~person:"Buskila, Gadi"
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Help yourself : pictures of donation recipients engaged in physical self-help enhance donations on crowdfunding platforms
Perez, Dikla
;
Munichor, Nira
;
Buskila, Gadi
- In:
Journal of business research : JBR
161
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014288164
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The impact of victims' imagery on charity crowdfunding campaigns : how photos of victims doing nothing to help themselves elicit fewer donations
Buskila, Gadi
;
Perez, Dikla
- In:
Journal of advertising research
62
(
2022
)
4
,
pp. 385-396
Persistent link: https://www.econbiz.de/10013532007
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