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~person:"Bustinza, Oscar F."
~person:"Macintyre, Mairi"
~person:"Thenent, Nils E."
~subject:"Relationship marketing"
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Service design and delivery
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Supply and demand chain management : the effect of adding services to product offerings
Bustinza, Oscar F.
;
Parry, Glenn C.
;
Vendrell-Herrero, …
- In:
Supply chain management : an international journal
18
(
2013
)
6
,
pp. 618-629
Persistent link: https://www.econbiz.de/10010210198
Saved in:
2
Understanding services and the customer response
Dhaliwal, Jagdeesh S.
;
Macintyre, Mairi
;
Parry, Glenn
- In:
Service design and delivery
,
(pp. 1-18)
.
2011
Persistent link: https://www.econbiz.de/10009011831
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