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~person:"Cabanelas, Pablo"
~person:"Homburg, Christian"
~subject:"Innovation management"
~subject:"Preismanagement"
~subject:"Theorie"
~type_genre:"Aufsatz im Buch"
~type_genre:"Festschrift"
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Search: subject:"B-to-B-Marketing"
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Innovation management
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Cabanelas, Pablo
Homburg, Christian
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5
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3
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3
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2
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Die Kausalanalyse : ein Instrument der empirischen betriebswirtschaftlichen Forschung
1
Entrepreneurship, innovation and economic crisis : lessons for research, policy and practice
1
Kundenzufriedenheit : Konzepte - Methoden - Erfahrungen
1
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Fighting against the economic crisis : innovation in B-to-B markets through co-creation
Preikschas, Michael W.
;
Cabanelas, Pablo
;
Rüdiger, Klaus
- In:
Entrepreneurship, innovation and economic crisis : …
,
(pp. 31-40)
.
2014
Persistent link: https://www.econbiz.de/10010212199
Saved in:
2
Die Kausalanalyse als Instrument zur Messung der Kundenzufriedenheit im Industriegütermarketing
Homburg, Christian
- In:
Die Kausalanalyse : ein Instrument der empirischen …
,
(pp. 237-264)
.
1998
Persistent link: https://www.econbiz.de/10001299878
Saved in:
3
Messung und Management von Kundenzufriedenheit in Industriegüterunternehmen
Homburg, Christian
- In:
Kundenzufriedenheit : Konzepte - Methoden - Erfahrungen
,
(pp. 313-340)
.
1995
Persistent link: https://www.econbiz.de/10001291069
Saved in:
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